Focus Outlook

Top Insurtech Disruptors in 2022

The prominence and the recent interest surrounding insurtech revolve around the fact that the sector is on the threshold of massive disruption and innovation. The applicability of insurtech even pervades realms that reputed or long-standing insurance firms are reluctant or less interested in pursuing. The breadth of technologies utilized in insurtech is continually expanding and changing, altering how insurance is handled. The sector needed to be faster in adapting to modern technologies. Insurance is a highly regulated sector with a complex web of legal requirements from several jurisdictions.

Because of this, the major corporations have endured for so long by exercising extreme caution. Also, When using insurtech approaches, some degree of privacy is given up. Yet, it would have been unrealistic for the industry to ignore the inevitability of technology to keep pace with the world and to meet the ever-increasing consumer demands. Now that technology as part of insurtech is gaining traction across various industry sectors, and enterprises are willing to experiment with widening the scope of the technological spectrum.

Cover Story

Spearheading A Woman-Oriented Insurtech Innovation

JENNIFER FITZGERALD
Co-Founder & CEO, Policygenius


The U.S insurtech sector is abuzz with activities. The technology-powered innovative approach is reshaping the insurance industry. Among the most significant technological trends include machine learning, artificial intelligence, telematics, and so on. The large-scale incorporation of technology has transferred almost all aspects of the insurance industry.

With the technological upgrade, customers will be able to leverage improved and innovative multi-channel customer experience. Investors are noticing the trends in insurtech. For example, V.C. investments have grown faster than public-market or private equity funding. As a result, more investments are expected from private-equity investors, and the capital flowing into the insurtech sector is expected to grow even more.

Featured Innovators

Revolutionizing Personal Insurance

Root Inc.


As a technology enterprise, Root Inc focuses on revolutionizing the personal insurance sector. The enterprise has developed a pricing model based on modern customer experience and fairness to achieve the desired results. “We started by tackling the archaic car insurance industry with Root Insurance. Through data and technology, we base rates primarily on how people drive. The result is a more fair, personal, and much simpler experience—thanks to it all being in an app. With the addition of renters and homeowners’ insurance, we provide the convenience of bundling in the app for seamless, affordable coverage,” says Alex Timm, CEO, and Co-founder.

Root Inc. radically transforms an industry for businesses and consumers with its technologically advanced products. Root protects its client’s security through Security Root via continued IT training, openness, and documentation. In addition, external Security researchers are encouraged to alert us to any possible security dangers they find by using our vulnerability disclosure policy, which also provides a safe harbor.

Addressing the Core Challenges in the SMB Sector

Pie Insurance


Reports from Fundera provide insights into the potential of SMBs in the present business space. Small businesses account for around 64% of new employment opportunities in the United States. As a result, job growth is accelerated, and more local employment opportunities are created for the locals. Indeed, SMB entrepreneurship is rewarding. However, an SMB may have to face some risks as well. Small business enterprises involve significant risks, so insurance coverage is essential. As part of SMBs, employers could be at risk due to falls, trips, slips, or chemical exposure. In addition, extreme weather conditions or fire could impact the employees or the SMB. Another crucial factor for small enterprises is cyber risk. The likelihood of data breaches among businesses with 250 or fewer staff members is constantly rising.

Making Home Insurance A Hassle-free Task

Kin Insurance


According to NerdWallet’s analysis, homeowners insurance costs an average of $1,820 per year or roughly $152 monthly. For the survey, pricing data from more than 100 insurance companies were analyzed to determine the average homeowner’s insurance cost in every state and the largest U.S. cities. Several insurance companies retain a particular focus on homeowners insurance. Kin Insurance will be the best example.

However, the above mentioned statistics are best described as ‘rough estimate.’ “Kin’s mission is to reimagine home insurance For Every New Normal. While other insurers struggle to handle a fast-changing world, Kin is built for the future and prepared to meet its challenges head-on while helping our customers do the same. Because of our technology and direct-to-consumer model, we provide affordable pricing without compromising coverage, even in areas most impacted by climate change. In addition, we’re fully licensed, and our carriers,” says Sean Harper, Co-Founder and Chief Executive Officer.